2012 Montana Summer Institute on Positive Community Norms
Pre-Institute: July 9th, 2012
Institute: July 10th-12th, 2012
Location: Big Sky, MT at the Big Sky Resort
Registration is open and done online. Please click on the orange “Register Now” button below. Click here to review the agenda.
The 10th annual Montana Summer Institute (MSI) on Positive Community Norms (PCN) will occur in Big Sky, MT on July 9-12, 2012 and is hosted by The Center for Health and Safety Culture /MOST of Us ® at Montana State University. This year’s theme is “The Solutions Are In The Community.” Participants will learn how to improve health and safety by using the Positive Community Norms Framework which seeks to recognize and build on the strengths within their communities.
The Institute is designed for community health practitioners (those in public health, traffic safety, child abuse prevention, domestic violence prevention, DFC grantees, SPF-SIG grantees, etc.) and focuses on a core process that applies to a variety of health and safety topics. Participants will hear presentations by acclaimed leaders on how to leverage this positive frame to reduce harm and enhance protections at the community level.
The Seven Core Principles of the Science of the Positive™ will provide the foundation for the Institute. The Seven Core Principles, developed by Dr. Jeff Linkenbach, Ed.D., over years of research, provide powerful guidance for today’s leaders and are the foundation of The Positive Community Norms (PCN) Framework. PCN addresses three critical components of successful efforts to improve health and safety: Leadership, Communication and Integration.
Normative messaging or norms clarification (often implemented as social norms marketing campaigns) is a critical component of communication within PCN. The Pre-Institute, which is highly recommended for those not familiar with PCN, is held on July 9th and provides participants with a basic background in normative messaging. The remaining three days of the Institute will go beyond traditional social norms marketing to a much more comprehensive and holistic approach which recognizes the need for more than just communication, but also transformational leadership and the integration of multiple strategies.
MSI 2012 will combine large group presentations in the morning with small group skill building sessions in the afternoon. We aim to rejuvenate the spirit of our community-focused work.
Early Registration Prices
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Pre-Institute and Institute July 9th-12th |
$730 |
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Institute July 10th-12th |
$550 |
*Registration fee includes tuition, institute materials, breakfast, lunch and the social gathering on Tuesday evening. Early registration ends on May 30th at which time the prices increase by $100. Registration closes on June 30th.
The Big Sky setting provides an ideal location (at off-season rates!) to reflect, re-focus, and reengage in the important work of improving health and safety. During the summer there are a plethora of activities to participate in while visiting Big Sky including hiking, biking, whitewater rafting, golfing, horseback riding, and many more. There is no better place to learn about wellness than in the fresh, clean air of a mountain resort. We hope to see you here in Montana!
For more information on lodging and additional travel information, click here.
Some of our participants enjoying MSI 2011 and Big Sky!
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| Cynthia Bentley Rubio, USPHS Commander | CAPT. Gilbert Rose |
What is the Positive Community Norms (PCN) Model? PCN is a process for community transformation. It integrates Science of the Positive leadership, positive norms communication and integration of strategies across the social ecological environment to improve health and safety. The Montana Summer Institute is an opportunity for both beginners and advance practitioners to be revitalized and learn about the state of the art Positive Community Norms model.
If you have any questions, please contact Kelly Green:
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Call 406-994-7754
Western Transportation Institute